+64 21 082 56997 info@westcoastdigital.co.nz

We are proud to announce that we now provide advisory services and one-on-one training around digital marketing to New Zealand businesses.

These services are registered with the COVID-19 Business Advisory Fund and the RBP Voucher Funding Scheme.

Digital Channels Assessment

We will sit down or arrange a Zoom meeting with individual business owners to review their website, social media channels, and email marketing initiatives.

We will make recommendations and advise business owners on steps they can take to amplify their online presence and identify gaps or missed opportunities in their digital marketing efforts.

Business owners will walk away with a better understanding of areas where they can improve their online offerings, an understanding of content strategy, marketing planning and cost-effective digital marketing tools that can help them measure outcomes.

This is a 3-hour session.

 

Social Media Advertising

This is one-on-one training with business owners (in person or via Skype, Google Hangout, or Zoom).

Course Content includes:

  • Setting up advertising on key social media platforms.
  • Understanding objectives.
  • Selecting an ad type.
  • Audience targeting and budget.
  • Understanding retargeting systems.
  • Building your ad creative.
  • Measuring success.
  • Billing.

This is a 3-hour session.

On-page search engine optimisation

This is one-on-one training that can be conducted via Skype, Google Hangout, or Zoom.

Course content includes:

  • Improving your website’s content to make it more visible in search results and to help it rank higher in Google.
  • Image optimisation.
  • Heading structure.
  • Page layout.
  • Keywords.
  • Check spelling.
  • Meta descriptions and page titles.
  • Measuring in Google Analytics to understand your website’s performance.
  • Building Google Analytics reports and scheduling them.

This is a 2-hour session.

If you are interested in receiving an assessment or one-on-one training, contact us for more details or find out more onĀ https://covid19.nzte.govt.nz/